Review: Boscovs.com offers one of the widest selections of merchandise on the web! From a single small store opened in Reading, PA over 80 years ago, Boscov's Department Store has evolved into the largest family owned department store chain in the country. Boscov's is known for having the widest assortment of famous brands and merchandise of any store, a commitment to great values throughout the store and an equally strong commitment to making shopping fun. Boscov's Online mirrors the experience you would find at any one of their 40 stores.